Email Marketing

This course teaches you the basics of Email Marketing using a tool such as mailchimp with tips and tricks to ensure maximum delivery of mails into inbox avoiding spam. This also includes A/B Testing and mail automation for promotional bulk mailers and transactional mails

Email Marketing

What is Email Marketing and how Email Works?
Bulk Emails: Challenges and the way forward
Types of Email Marketing – Promotional & Transactional
List building and web form
Subscription and Opt-in Process
Creating a broadcast mail
Auto Responders
Mass Mail Campaign
Best Practices, Tips & Tricks
Inbox vs Spam
Top Email Marketing Software explained
A/B Testing and ROI
Campaign Analytics
Automation

 

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